
Workshop 2 registration is now closed


Fri 27th June, 2025

10:00 – 12:00

One Microsoft Place, Dublin

Free and in-person
Free 4-part techBREK workshop series, in partnership with AI Ireland and Microsoft, that demystifies AI so you can learn how to integrate it seamlessly into your organisation.
Augmenting Your Product & Service Offering with AI.
Technology Ireland ICT Skillnet, in collaboration with AI Ireland and Microsoft, presents a transformative four-part workshop series, designed to demystify artificial intelligence and help you integrate it seamlessly into your organisation’s fabric.
Building upon the success of previous techBREK events, this free series delves deeper, offering hands-on experiences that empower professionals to harness AI’s potential effectively. These sessions are your catalyst for lasting organisational change.
Workshop 1: People – 23rd May 2025 – click here
Workshop 2: Product – 27th June 2025 – scroll down
Workshop 3: Process – 24th September – click here
Workshop 4: Perspective – 23rd October – click here
Workshop 2: “Product” – Friday 27th June
Following our first session on building AI literacy across teams, this workshop shifts focus to integrating AI into your organisation’s products and services. Innovation is essential for staying competitive. AI offers practical ways to enhance your existing offerings and explore entirely new possibilities.
We’ll examine how forward-thinking companies are:
- Using AI for rapid prototyping and content creation
- Generating personalised training and product experiences
- Improving processes across sectors like healthcare, manufacturing, and services
In this hands-on session, your instructor will cover:
- How to identify areas where AI can add the most value
- Tools for visual and video-based prototyping
- Steps for creating a clear, low-risk implementation roadmap
You’ll leave with practical, industry-relevant insights and a deeper understanding of how AI can support your organisation’s strategic goals while creating tangible competitive advantages in your market.
Workshop agenda
10am – Networking followed by opening remarks
10.35am – Workshop scene-setting with Mark Kelly (Founder, AI Ireland)
10.45am – Guest speaker: Ciarán MacEochaidh, Head of Innovation and Technical Servicing, PayPal Ireland
11am – Practical hands-on workshop
12pm – Event close
Meet your instructor

Mark Kelly, author of the AI Unleashed Series and founder of AI Ireland, will lead you through each workshop, offering practical tools, real-world case studies, and actionable strategies. Whether you’re initiating your AI journey or seeking to refine existing processes, Mark will help you generate an AI roadmap to drive meaningful change.
Mark is a prominent AI keynote speaker and entrepreneur who has successfully transformed businesses through AI implementation. Dividing his time between the US and Ireland, he brings unique insights from interviewing over 750 AI leaders about practical AI applications in business. Mark translates these learnings into engaging talks that convert AI potential into actionable strategies, drawing on his direct experience with AI-driven business transformation. He aims to help 1 million people develop AI literacy skills through AI Ireland.
Guest Speaker

Ciarán MacEochaidh is the Head of Innovation and Technical Servicing at PayPal Ireland, where he drives AI adoption and integration to enhance workflow automation and user experience. His focus on Prompt Engineering enables PayPal to create impactful solutions that empower both businesses and individuals in their daily interactions with technology. With over 16 years of experience at PayPal, Ciarán has a deep understanding of merchant technical needs, including recently championing the deployment of AI-powered tools like Agentic AI across the organization.
Prior to his tenure at PayPal, he refined his technical expertise as a Software Engineer at Ericsson, where he honed his skills in scalable software solutions. As a leader in innovation, Ciarán spearheads multiple learning and development initiatives aimed at fostering AI literacy and promoting safe and responsible AI usage throughout PayPal. Combining technical acumen with a passion for professional growth, he is instrumental in shaping PayPal Ireland’s transformative AI strategy.
Workshop 2 registration is now closed
